Establishing strong relationships is crucial to business success, especially in an industry as fickle as ours. So as marketers, what can we do to ensure we always get it right? Pushy sales tactics have long been the domain of the used car salesman and real estate agent – and luckily for customers, such a purchase …
You’ve got mail – again!
Bank statements are delivered to your inbox, friends post their status, companies tweet announcements and even your mum stays in touch by text. So what will we use the letterbox for now? With inboxes busier than in trays, plus MySpace, Twitter and Facebook accounts to manage (perhaps a combined MyTwitFace would be more efficient?), we …